One might be forgiven for conjuring up an image of a suit or dress made entirely from mobile phones stuck together. Well it’s not quite that, but that’s the theory behind the product. LiveProud, an American Company, are the brains behind a range of clothes made from eco-friendly and recycled materials.
We’re talking t-shirt’s or trousers made from a mixture of mobile phones, plastic bottles, music equipment and computers. Almost 80% of plastic ends up in landfills and it can be so damaging, as it can take plastic centuries to degrade. So instead of causing all that damage…why not recycle it instead? plastic can be re-used up to 6 times, so why not use it in a pair of trousers? Or even bring back the shell-suit? Good thinking!
LiveProuds range of clothes are soft, comfortable and have all the features of normal clothes. UV protection, odor blocking, antimicrobial protection and when you think that each yard of fabric can use up about 18 used plastic bottles, then it’s a top idea indeed.
You won’t be able to make a phone call using your new clothing, but you’ll look good and you’ll be saving the environment. So how has the idea been greeted so far? Well, they were named America’s best young entrepreneurs by Bloomberg Businessweek and got themselves onto the Entrpreneurs.com 100 Brilliant companies list in 2010…not bad for a company using rubbish as an idea.
Check them out www.liveproudgroup.com